Typography
Washington State University’s official typefaces for printed materials are the ITC Stone Serif and Stone Sans family of fonts. These fonts have a clean contemporary look, enhance the readability of printed materials and contribute to the University’s image as a progressive institution. See the Web template section for specifics about typography on the Web.
Consistent use of the Stone fonts by the campus community will strengthen the overall brand presence with its various audiences. It is required that all print publications directed to external audiences (future students, donors, alumni, friends, etc.) use the Stone fonts. Only the Adobe version of the ITC Stone fonts will meet graphic identity guidelines. Campus users who do not produce printed correspondence directed to external audiences may use the Garamond font on their personal computers for internal communication.
The OpenType version of Adobe’s ITC Stone Serif and Stone Sans fonts is available for purchase through WSU Marketing Communications at a nominal cost by clicking the link in the navigation to the left. All University computers that use the Stone fonts must be licensed to do so. Departments are responsible for monitoring font licenses.
Independent graphic designers, commercial printers, and other vendors who need the Stone fonts to do work for the University must purchase the fonts directly from any vendor that deals in Adobe type.
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